The mass adoption of cryptocurrencies could reach one billion users, driven by the integration of digital payments, tokenized assets, and artificial intelligence. This was stated by Vugar Usi Zade, COO of Bitget, who detailed the exchange’s strategy to lead this new market phase. The vision focuses on simplifying the use of digital assets in daily life.
How Will Crypto Integrate into Daily Life?
The path to greater acceptance involves making digital assets functional for common transactions. The key is simple integration, like paying for a coffee or transportation. To achieve this, Bitget has implemented solutions like Bitget Pay, which, along with its alliance with Mastercard, already allows over 100,000 merchants to accept crypto payments. Furthermore, the company is developing AI-powered tools to facilitate traders’ decisions, for both novices and experts, significantly improving the user experience.
The tokenization of real-world assets is another fundamental pillar of this strategy. The platform aims to become a “Universal Exchange” where not only cryptocurrencies but also digitized stocks or real estate can be traded. This would open the doors to a much broader and more diversified market, removing traditional barriers. The future is living on-chain on the Blockchain as naturally as we use the internet today, according to the executive.
A New Horizon for Investors
Bitget’s vision redefines what is expected from an exchange. The integration of multiple asset classes on a single platform offers a completely new landscape for investors. This strategy diversifies portfolios, allowing exposure to previously less accessible markets. The simplification of operations through AI also plays a crucial role, as it reduces the friction and technical knowledge needed to participate.
This focus on usability and market convergence could accelerate the mass adoption of cryptocurrencies. At the same time, Usi Zade emphasizes the need for regulation that fosters innovation rather than stifling it, noting that a clear regulatory framework is essential to attract capital and talent. The industry is at an inflection point, where ease of use and real-world utility will determine the future leaders.