The world’s most valuable soft drink brand, Coca-Cola, just airdropped loyal fans with a special digital collectable launched on polygon network on International Friendship Day 2022.
The exclusive airdrop is only for fans who have been a part of the brand’s journey into the metaverse.
The collectable comes with a unique share-to-reveal function where the artwork will only be revealed after being shared with a friend.
Coca-Cola went on to say,
“We will continue to learn in this fast-moving space through limited-edition collectible launches tied to key cultural moments, with a focus on building our virtual ecosystem by surprising and delighting fans.”
Coca-Cola has reportedly created more than 4,000 digital collectibles, starting on International Friendship Day 2021. The soft-drinks company has celebrated a series of cultural moments with digital collectibles, including international friendship day 2021, international burger day and international pride day.
NFT owners will also be able to access perks and rewards, including Coke Studio-powered experiences, gaming events and early access to Coca-Cola Creations limited-edition product launches.
The NFTs were designed by Tafi, a 3D avatar company. Tafi specialised in 3D art and tech with many major partnerships like Warner Bros., Champion, Samsung, Louis Moinet, and others.
For Polygon and MATIC, collaborations and partnerships with companies such as Disney and Coca-Cola can only be positive.
Polygon (MATIC) Price Analysis
On Sunday, Polygon (MATIC) slipped by 0.08%. Following a 2.15% slide on Saturday, MATIC ended the week down by 2.34% to $0.9071.
A bearish start to the session saw MATIC slide to a low of $0.8928 before making a move.
Finding support at the First Major Support Level at $0.8936, MATIC rallied to a late high of $0.9253. However, falling short of the First Major Resistance Level at $0.9316, MATIC fell back to end the day at sub-$0.91.
While down for the week, the July news of Walt Disney (DIS) including Polygon in the 2022 Accelerator gave MATIC a new lease of life. At $0.9402, MATIC sits well above the June 18 current year low of $0.3159.
Polygon’s Business Development Making Waves
Polygon’s Business Development is doing it right. News of Polygon partnerships are popping out every other day. They have been getting a number of big partnerships from the Disney accelerator program to Liverpool Football Club’s NFT collection. Polygon also teamed up with Daimler Southeast Asia, a subsidiary of Mercedes-Benz Group, to announce a blockchain-based data sharing platform.
With so many big partnerships, Polygon is poised to dominate as the number one layer 2 scaling solution. At the time of writing, $MATIC is trading at $0.9402, up 1.3% in the last 24 hours.
