Litecoin cryptocurrency, which, by analogy with Bitcoin, is also often called “digital silver”, announced the rebranding, in which it introduced a new visual logo.

Litecoin – A refined Logo and Vision

"The payment choice for the world" https://t.co/XWG1Z7Qqzz

– Ilir Gashi [LTC⚡] (@mrilirgashi) January 24, 2019

Writing on the Litecoin Foundation blog community manager Ilir Gashi, the new logo marks a new stage in the history of cryptocurrency, symbolizing new ambitions and a relentless pursuit of global distribution.

“Over the past seven years, Litecoin has shown incredible growth in areas such as network security, exchange liquidity, payment processing, use of merchants, and as a currency. This is one of the few coins that was launched without a preminay and naturally built a large global community. The vision “Silver versus Bitcoin gold” played a significant role in this growth and helped Litecoin maintain a unique position in the market, ” Ilir Gashi writes.

He also notes that Litecoin as a payment system has always been a kind of addition to Bitcoin, but the latter is increasingly becoming a means of preserving value. Even with the introduction of solutions such as the Lightning Network, a spokesperson for the Litecoin Foundation, the first cryptocurrency is struggling to become a global payment system.

And it is precisely this niche that Litecoin should occupy, offering faster and cheaper transactions, including with the help of atomic swaps.

New logo.

New era.

Mass adoption. pic.twitter.com/YKJSm6buZW

– Ilir Gashi [LTC⚡] (@mrilirgashi) January 24, 2019

“The new slogan“ Control your money and pay Litecoin ”is the first step in this direction. He pays tribute to the true value of cryptocurrency – the creation of economic freedom and personal sovereignty, ” Ilir Gashi added.

The new Litecoin logos were created with the support of The Token Agency, are completely free to use, and can be found here .

Litecoin creator Charlie Lee also commented on the change of cryptocurrency logos, noting that although this may not be pleasant to everyone, it is never possible to make everyone happy.

According to him, there is no such thing as the “official logo” of Litecoin, and those who want to use the more familiar old image, of course, can continue to do so.

Recall, on January 12, the anniversary 60-millionth coin was mined in the Litecoin network.

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