The Spanish football club Atletico Madrid will issue branded tokens for fans on the Socios.com blockchain platform in the fall. This was reported on the platform website .
A € 2 coin will be issued as part of the so-called Fan Token Offering (FTO) for the 2019/2020 season. Fans will be able to purchase branded tokens for the internal coin of the Socios site – $ CHZ. They can also be obtained free of charge by using geolocation search through the special Token Hunt function.
Tokens will allow fans to participate in various surveys, receive loyalty points, products and other rewards in the Socios mobile application.
Recall that the partnership with Socios for the issuance of their own digital coins has already been announced by the football clubs Paris Saint-Germain , Juventus and West Ham United .
Last year, the platform also announced that it intends to provide similar services to more than 50 football clubs.
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